Building Credibility Before & After the Referral

BEFORE the Referral

  1. Show up to network every week, on time and stay till the end.
  2. Build your confidence to build your credibility.
  3. Demonstrate your knowledge and expertise in your field each week during your 60 second presentation, any 10 minute presentation, and during 1-2-1 meetings.
  4. GIVE referrals – Sometimes potential referral partners will find it easier to give you a referral, if you give them one first.

But once you’ve received a referral, does the process of building credibility end? No… it is just beginning.

AFTER the Referral

  1. THANK the person who gave you the referral, and ASK them as many questions as you need to learn about the referral and their situation.
  2. CONTACT the referred client within the time specified by the person you gave you the referral.
  3. Treat the referred client like a VIP, because how you treat them & the work you do will reflect upon the person who gave you the referral.
  4. Give your referral partner updates as to the progress of the referral work.
  5. Acknowledge (at our meeting) any CLOSED BUSINESS you receive because of the referral and publicly THANK the person who gave the referral.
  6. Follow-up with the new client after your work with them is done, to learn about their experience, and lay the ground-work for them to become referral partners too.

Rinse. Repeat. Reap the Rewards.